Effective Date: 1 March 2026


Website: www.whileaways.com


Company: While Aways

1. Introduction
This Cookie Policy explains how While Aways (“we”, “us”, “our”) uses cookies and similar technologies on our website.
This policy should be read alongside our Privacy Policy.
We use cookies in accordance with:
The UK General Data Protection Regulation (UK GDPR)
The Data Protection Act 2018
The Privacy and Electronic Communications Regulations 2003 (PECR)

2. What Are Cookies?
Cookies are small text files placed on your device (computer, phone or tablet) when you visit a website. They allow the website to recognise your device and store certain information about your preferences or actions.
Cookies may be:
Session cookies – deleted when you close your browser
Persistent cookies – stored on your device until they expire or are deleted
We may also use similar technologies such as pixels, tags, and local storage.

3. Lawful Basis for Using Cookies
Under PECR:
Strictly necessary cookies do not require your consent.
All other cookies require your prior consent.
We request your consent via our cookie banner before placing non-essential cookies on your device.
You may withdraw or change your cookie preferences at any time.

4. Types of Cookies We Use
4.1 Strictly Necessary Cookies (No Consent Required)
These cookies are essential for the operation of our website and enable core functionality such as:
Shopping basket management
Secure checkout
Fraud prevention
Account login authentication
Website security
Without these cookies, the website cannot function properly.

4.2 Analytical / Performance Cookies (Consent Required)
These cookies allow us to measure and improve website performance by collecting information such as:
Number of visitors
Pages visited
Time spent on pages
Navigation paths
Error messages
This information is aggregated and does not directly identify individuals.
Examples may include analytics tools such as Google Analytics (where enabled).

4.3 Functional Cookies (Consent Required)
These cookies allow the website to remember choices you make, such as:
Saved preferences
Location settings
Language preferences

4.4 Marketing / Advertising Cookies (Consent Required)
These cookies are used to:
Deliver personalised advertisements
Measure advertising effectiveness
Prevent repeated display of the same advert
Enable social media sharing
These cookies may be placed by third-party advertising platforms.
If you do not consent to these cookies, you will not receive personalised advertising from us.

5. Third-Party Cookies
Some cookies are placed by third-party service providers acting on our behalf or independently.
These may include:
Payment processors
Analytics providers
Advertising platforms
Social media platforms
Review platforms
Where third parties place cookies, they are responsible for their own compliance with data protection laws. We ensure appropriate contractual safeguards are in place where required.

6. Managing Your Cookie Preferences
When you first visit our website, you will be presented with a cookie banner allowing you to:
Accept all cookies
Reject non-essential cookies
Customise your cookie preferences
You can change your preferences at any time by accessing the “Cookie Settings” link on our website.
You can also manage cookies through your browser settings. Most browsers allow you to:
View stored cookies
Delete cookies
Block cookies
Set alerts when cookies are placed
Please note that blocking strictly necessary cookies may prevent parts of the website from functioning correctly.
For general information about cookies, visit: www.aboutcookies.org

7. How Long Cookies Are Stored
Cookie duration varies depending on the type:
Session cookies expire when you close your browser.
Persistent cookies remain until their expiry date or until deleted manually.
Specific retention periods are available through our cookie settings tool.

8. International Transfers
Some third-party cookie providers may process data outside the United Kingdom.
Where this occurs, we ensure appropriate safeguards are in place in accordance with UK data protection law, including:
UK-approved International Data Transfer Agreements (IDTAs);
Standard Contractual Clauses;
Adequacy regulations;
UK Extension to the EU-US Data Privacy Framework (where applicable).

9. Changes to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in law, guidance or our use of cookies.
The updated version will be published on this page with a revised effective date.

10. Contact Us
If you have any questions about our use of cookies, please contact:
While Aways
Email: info@whileaways.com